The Background
Sofar Ocean is a leader in ocean data and sensing technology, focused on creating a sustainable future through real-time, global-scale ocean observations. By deploying hundreds of Spotters worldwide, they manage the largest private ocean sensor network, capturing over 1.5 million observations daily. This data fuels high-accuracy marine forecasts that support maritime shipping in reducing fuel use, emissions, and time. Sofar also empowers researchers and innovators with devices and data for marine research and sustainable solutions, all developed by a diverse team of experts in San Francisco, California.
The Challenge
Sofar Ocean needed to improve their SEO to attract more organic traffic, boost engagement with their content, and increase their search rankings. They aimed to draw more visitors to their site and support revenue growth.
