170% Increase in Orders with Google Ads Strategy

Galactic Fed boosted sales by making key adjustments to improve the client’s Google Ads performance. We turned off the “Optimized Targeting” feature in Discovery ads, significantly reducing fraudulent orders. Additionally, we adjusted our bidding strategy to lower costs per sale.

We restructured search campaigns to enhance keyword visibility and revised ad copies to include relevant keywords, which improved Quality Scores and lowered costs per click. This meant that interested customers were more likely to find the ads.

We paused underperforming ad groups and focused on scaling top performers. Galactic Fed consistently conducted keyword research to ensure we targeted the right audience effectively. These strategies helped reduce costs per order while improving revenue.