hampr - Laundry App Service

4x Organic Traffic Increase through SEO Strategy

The Results

256%

increase in organic keywords ranking

440%

increase in organic traffic

61%

increase in referring domains

98%

increase in non-branded clicks

Challenge

hampr needed to scale its operations and connect with laundry haters online.

Goal

Bring more visitors to the website and increase users through improved organic visibility

Strategy

Implement a tailored SEO strategy focused on keyword optimization, content creation, and link-building efforts.

Ali Chapman

Growth Director

Thank you for leading hampr’s SEO efforts! You’ve built a strong foundation for us to work off, and we’re excited to see how SEO can help accelerate our growth. I’ve enjoyed our time together and appreciate your guidance and patience! Thank you for leading hampr’s SEO efforts! You’ve built a strong foundation for us to work off, and we’re excited to see how SEO can help accelerate our growth. I’ve enjoyed our time together and appreciate your guidance and patience!

The Story

Background

hampr is an innovative app that transforms laundry day by connecting those who dread doing laundry with those who love it. As the only female-led major laundry service in the U.S., hampr has garnered attention for its unique approach and was featured in the 2023 Google Economic Impact report, showcasing its significant impact on the industry.

The Challenge

hampr needed to improve its website to convert visitors and enhance its online visibility. While they were successfully running various marketing campaigns, the site itself wasn’t optimized for organic traffic or effective user engagement, limiting their growth potential.

Our Solution

Galactic Fed started by creating a custom SEO strategy to help hampr get more traffic and be seen online. This included regular site audits, optimizing the homepage, and creating relevant content. The team focused on quarterly keyword research to find new ranking opportunities, targeting keywords like “laundry hacks,” “laundry app,” and “how to wash sheets.”

To establish hampr as the leading laundry app, Galactic Fed helped build its authority by building links to their website through partnering with high-ranking niche websites. Galactic Fed launched a Local Link Building Strategy in Florida, using guest posts on mom blogs and listings in local directories to increase regional visibility.

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4x Organic Traffic Increase through SEO Strategy