Background
Chisos is an innovative investment firm that provides $15,000 to $50,000 in capital to idea- and early-stage startups through a unique Convertible Income Share Agreement (CISA), combining equity and income share agreements. This approach offers flexible funding options for entrepreneurs who may not fit traditional venture capital or bank loan criteria.
The Challenge
Chisos wanted to increase awareness of their unique funding programs and attract more entrepreneurs to apply. They partnered with Galactic Fed to develop a targeted paid ads strategy that would drive high-quality applications.