GLS Collective - Luxury Fashion Brand

134% Increase in Organic Traffic with SEO

The Results

134%

increase in organic traffic

200%

increase in keywords ranking in top 100 of SERP

192%

increase in non-branded Impressions

193%

increase in non-branded clicks

146%

increase in referring domains

Challenge

Limited visibility and low search traffic, struggling to rank for relevant keywords.

Goal

Improve organic visibility, increase search traffic, and boost rankings for high-intent keywords.

Strategy

Conducted SEO audits, optimized site performance, implemented a targeted keyword strategy, created high-quality blog content, and built relevant links through fashion, lifestyle, and mom blogs.

The Story

Background

GLS Collective is a Los Angeles-based fashion house with a strong reputation for offering high-quality, beautifully crafted dresses using premium fabrics and craftsmanship. Since its founding in 2013, GLS Collective has been dedicated to helping customers look and feel their best for life’s most important milestones, from quinceañeras to weddings, proms, and more.

The Challenge

GLS Collective needed help improving their organic visibility, increasing search traffic, and ranking for relevant quinceañera and wedding-related keywords. They partnered with Galactic Fed to drive more traffic to their website, optimize their content, and ensure they appeared in relevant search results, ultimately boosting their online presence and authority.

Our Solution

Galactic Fed conducted monthly technical SEO audits to fix technical issues, improve page speed, optimize meta copy, and implement schema updates. We focused on quinceañera, homecoming, and wedding-related keywords to boost GLS Collective’s rankings and visibility. Using these keywords, we created and published blog content to drive traffic and support link-building efforts. To build high-quality, relevant links, we secured placements on fashion, lifestyle, and mom blogs, strengthening GLS Collective’s authority. These efforts led to a 134% increase in organic traffic, a 200% boost in keyword rankings, and a 193% rise in clicks.

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