Hourly - Workforce Management SaaS Platform

10x Increase In Organic Traffic with a Full SEO Strategy

The Results

10x

increase in traffic

20x

increase in keyword rankings

23x

increase in referring domains

+48

in domain rating (from DR 19 to DR 67)

95%

increase in non-branded clicks

3 years

of valuable partnership

Challenge

Low authority in a high competitive market, leading to poor organic visibility

Goal

Improve organic traffic and enhance overall site visibility.

Strategy

Implement a comprehensive SEO plan, including keyword research, technical audits, link building, and training Hourly's content team.

Ben Harborne

VP and Head of Marketing

We get a lot of value out of the partnership. You’re doing a great job in being responsive to us, and are highly detailed with keeping track of work — and diligently completing all the audit and link architecture items on time. Our results also show a lot of success, with our readership steadily increasing every month.

The Story

Hourly is an award-winning Silicon Valley tech company that links time cards, payroll, and workers’ compensation for small to medium-sized businesses. This streamlines the management, payment, and insurance processes for the hourly workforce. Their innovative platform not only helps businesses streamline operations but also focuses on the well-being of their workforce.

The Challenge

Hourly came to Galactic Fed with the goal of boosting their online visibility and attracting relevant traffic to their site. They needed a comprehensive SEO program to improve their site’s performance, ensuring they could effectively reach their target audience while continuing to enhance their reputation as a leader in the industry.

Our Solution

Galactic Fed developed a 360-degree SEO strategy for Hourly. The team started with a thorough SEO audit of Hourly’s site to identify areas for improvement, such as page speed, broken links, and meta copy. Next, we fine-tuned the site’s meta content based on high-value search keywords that Hourly’s target audience was actively searching for.

Building a robust backlink profile was a key focus, and Galactic Fed launched an outreach campaign to increase Hourly’s domain rating. Additionally, Galactic Fed trained Hourly’s in-house content team on keyword research and SEO content optimization, empowering them to publish articles with minimal edits.

With this collaborative effort, Galactic Fed laid a solid foundation for Hourly’s ongoing SEO success.

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