Background
Kickfurther is a trusted partner for CPG founders, offering smart solutions to fund inventory and drive growth. They’re passionate about helping CPG founders overcome cash flow hurdles and achieve success. Featured in Forbes and backed by investors from Robinhood, Tesla, and Twitter, Kickfurther is a leading name in inventory financing for CPG brands.
The Challenge
Despite its stellar reputation and backing, Kickfurther faced challenges in optimizing its online presence to drive traffic, conversions, and trust among visitors. High bounce rates and low time spent on the page indicated a need for improvement in engaging visitors and fostering trust on their website.