Resources

In this issue, we talk about the controversy around Google’s Gemini, New X’s Creator Targeting, reasons for poor RLSA performance, and multi-market marketing.

In this issue, we talk about author bylines myths, new email regulations, Meta and LinkedIn updates, and how come SGE results differ so much from the organic ones.

We decided to make the first 2024 issue a recap of all the best and biggest things from 2023. From steal-worthy marketing campaigns to crucial industry updates, let’s rewind and reminisce together.

Speculations and educated guesses on what changes 2024 will bring upon us. And no, it’s not just AI. We’ll review the most significant shifts in SEO, Paid Media, SMM, content marketing, email, and the industry in general.

In this issue, we talk about Google’s new probationary period for advertisers, what’s going on with ChatGPT performance, why you should opt for .webP images, Meta Verified for Business, and sourcing UGS to connect with Gen Z.

In this issue, we talk about programmatic SEO, lesser-known email marketing metrics, slow website speed reasons, and whether demand generation and growth marketing are the same.

In this issue, we talk about Twitter becoming X, Chrome beginning to deprecate cookies, SEO blog posting frequency, discrepancies in data tools, and tried-and-tested TikTok strategies.

In this issue, we talk about AI-induced FOMO, smart email campaigns subscribers want to open, using ads for market research, and whether or not you should be on Threads.

In this issue, we talk ChatGPT as the new Google, which social platform you need to have and why you should think twice before running ads on Meta.

In this issue, we’ll discuss the Meta learning phase, SaaS industry conversion rate benchmarks, SEO audits and website migration, and the effectiveness of the website popups.